Sunday, September 18

Beware of Cell Phone Marketing

Greetings. Here's a way of marketing/advertising your product that only took a matter of time to happen: companies sending advertisements as text messages to your cell phone. As with other things, they say that you can choose whether or not to accept the message, and gradually they will customize the ads that they send you. Personally, this sounds like those pop-up ads that sites tried to use several years ago, and they said that the ads you watched would be gathered from your surfing habbits. However, there's no cost to viewing an ad on your computer, and there is a cost with sending/receiving a text message, so I'm not sure how well this will work for them.

At any rate, here's the article from Yahoo, called Mobile' Marketers Eye Ways To Connect With Wireless Users.

1 comment:

  1. Anonymous7:00 PM

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